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Understanding Results

Results are downloaded as Excel files with these columns:

ColumnDescription
UserID/RespRespondent identifier
AnswerOriginal response text
Code1, Code2…Category numbers assigned to this response
Cod_NumCategory code number
Cod_KeyCategory description
CountNumber of responses in this category
FractionPercentage of total responses

Please note that the column names may vary depending on the column names in the input file and project/template settings.

A single response can be assigned multiple codes when it mentions several themes:

Response: “Great quality but too expensive”

  • Code1: 1 (Product Quality)
  • Code2: 2 (Price/Value)
CategoryMeaning
OtherResponses that don’t fit main categories (below threshold)
NoneIrrelevant responses or cases when the user did not provide a meaningful response